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Persoo and SilverPop – integration for automated e-mail campaigns

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Persoo And SilverPop – Integration For Automated E-mail Campaigns

We are happy to announce another integration with Persoo. This time, it is the famous emailing tool SilverPop.
You can connect Persoo and SilverPop in a few clicks, and use the power of Persoo for sending personalized campaigns. They work automatically after the initial setup, 24/7.

Several examples of use:

  • Remind abandoned basket
  • Offer after-transaction cross-sell
  • Notify customers, that the products they were interested in, are now in sale
  • Reactivate customers
  • And more

One of the main functions of the integration is sending trigger e-mails with dynamic content. When Persoo decides, that it’s the right time to send an e-mail, it will render a dynamic HTML block, including product recommendations, and will send it through API to SilverPop for sending.

We wish you many successful campaigns.

Team Persoo

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